Every website project must start with a discovery phase which includes keyword research, competitor research, general market research, and a review of the existing site as well as a full SEO audit (if you have an existing site), and more.
We use insights from the Discovery process to create a visual sitemap for your new website. This ensures that every page of your website has a purpose; all possibilities for ranking are uncovered and planned for; and that there’s a clear roadmap for future growth.
Copywriting is the art of writing persuasive marketing and promotional content that motivates people to take some form of action, such as making a purchase, clicking on a link, calling a phone number, or scheduling a consultation.
Once you approve the visual design of your new website, it gets sent to our development team who constructs and codes the website while making sure the website is responsive (meaning it looks great and functions perfectly on every device).
Our development team will test your new website in all major browsers and on all major devices and screen sizes. Additionally, we’ll make sure that all images are appropriately sized and optimized, that the code is as clean and efcient as possible, and that all the technical SEO requirements are implemented.
An effective business website is a living, breathing thing. Successful companies with successful websites don’t take a “set it and forget it” approach. They know that their website will only work when they follow a consistent marketing & development roadmap.